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| “With the amount of information inundating IT professionals today, it is important that the delivery methods for newsletters, marketing pieces, promotional opportunities, and the content therein be concise, informative, and user-friendly. The ADAPT newsletter has enabled our volunteer organization to keep our member base informed and engaged through a vehicle that is not only easy on the eyes but professionally delivered. LMBrown Web Design produced a product that is expected from a professional organization like ADAPT ... AND Lisa is a really nice person, too!” — Peter Ward, past Treasurer, ADAPT | There are many ways of marketing your business. One of the best forms of keeping your name in front of the eyes of your clients, your associates, and others that may be in your target market is a newsletter. It allows you to show them that you are more than just someone who is looking for projects to work on. It shows that you are also willing to pass on information that will help them run their own businesses. An effective newsletter requires careful planning, creativity, and thoughtfulness to give readers information that they need and value—in an appealing format that projects a professional image. LMBrown Web Design specializes in on-line newsletters which are produced in either Microsoft Word or Publisher and converted to a web page or a downloadable PDF file. "Writing e-Newsletters–Tricks of the Trade" by Glenn Murray
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